Demand Forecasting vs Demand Sensing: How SAP IBP Unifies Both for Better Results
Authored By: Stellium's Supply Chain Planning & Business Consulting Team, Verified by Anirban Majumdar and Vishnu Raj Varma A global consumer goods company operating in over 80 countries recently rethought its approach to demand planning. Like many businesses, it relied on traditional forecasting to plan weeks and months using historical